Drug ads were only legalized in the 1990s. It was much better to not have to constantly see them.
1980s. Brought to you by Reagan.
“Fast-forward to the 1980s: while Ronald Reagan was telling Americans to “Just Say No,” the feds cozied up to the pharmaceutical industry, and relaxed their legal restrictions. Direct-to-consumer marketing (DTCM), what you probably know as “drug commercials,” was first given the seal of approval in the US in 1985.”
https://www.thrillist.com/health/nation/why-are-prescription-drug-advertisements-legal-in-america
“Drug commercials as you know them really only began in 1997, when constraints were further loosened, and new meds began to feature in television commercials. For its part, the FDA notes that no federal law has ever outlawed drug ads, justifying its progressively lax regulation.”
The next paragraph explains why I mention the 1990sbecause before then you would have to have printed on screen the side effects.
If this is passed(lol), then it will put a lot of actors who specialize in pretending to garden out of work.
Not to mention the people who come up with all that cheesy music and lyrics that try to rhyme with the nonsensical words the industry uses for drug names.
But then how will they try to defend exorbitant drug prices when they no longer have tens of millions of dollars of advertising expenditures and are still developing drugs largely via publicly funded research?
Hey, those bonuses and stock buybacks aren’t going to pay for themselves!!!
Think of how insanely expensive those ads are: Besides the exorbitant cost of running them multiple times a day on numerous expensive broadcast channels during every day part, there’s the production costs.
Big casts, big crew, location shooting, lots of costumes, etc. Then there is the music. They tend to use great classic rock songs, which carry extremely heavy royalty rates. In addition, they usually change the arrangement, and even write new lyrics. Changing the lyrics costs a FORTUNE.
The costs for the ad before it even runs, is incredible. The marketing costs for the entire campaign must be enormous. No wonder prescription drug costs are so high.
Sounds complicated. What if we just banned all ads?
There was a time when ads for both pharmaceuticals and lawyers were both illegal. Considering how many of each I see every day, it makes me wonder how they filled their ad schedules in the olden days.
Laundry detergent and other household cleaners targeting stay-at-home wives.
It’s why daytime dramas are called Soap Operas.
I have barely watched non-streaming TV for probably a decade or more, but I believe that in Canada it is much more difficult to advertise pharmaceuticals or law services. I think they can do it, but there are a lot of restrictions.
Certainly when I’m
subjectedexposed to American TV, the number of pharmaceutical commercials is staggering.I don’t know about lawyers, but as far as I know, the only two countries that allow pharmaceuticals advertising are the United States and New Zealand.
My first thought was they meant trump when they said King. SMH.
There goes the Golf channel
it’s unbelievable that the us has straight up drug ads to consumers
world most overpriced drugs, and ads.
in most of the world that would be a ridiculously sci fi dystopia that no one would think is possible
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My man.
It fucking sucks that he is kneecapped by every other politician and is rendered mostly to just a voice.
Disgusting isn’t it? I firmly believe that if Bernie had become president in 2016 and or 2020, Trump’s name would be nothing more than board game worthy. The Democratic party gave us trump.
It’s good to have independents!
Even if this doesn’t pass, get rid of the fucking jardiance musical commercials.
we just had a no kings protests.
srsly wtf bernie
Fucking PUH-LEEZE! If I have to see another plaque psoriasis ad during my dinner time viewing of Love After Lockup, I’m gonna blow chunks
But what will be shown during the nightly national news programs??
If they can’t run same 12 medical ads every, fucking, day, whatever will they do?If I never have to hear that idiotic Jardiance song again, I would be so happy.
Won’t anyone think of the media companies?
LMFAO. Yeah that will totally pass. The billionaire class totally wants to nerf their biggest source of revenue.
