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I like how the article skims over the real reasons for the increase in piracy: fracturization of services means more expense for less of the content that I want, constantly raising prices (Hulu alone is $18 a month now) trying to force me onto ad supported plans, and there’s still ads all over everything anyway.
And then they follow that up with the implied threat that prices will continue to go up unless all those nasty pirates pay their fair share. As if it’s not just greed.